From the David Senra show
170 tips from 48 founders, one per index card. Flip a card to learn why it works, test yourself in a quiz, then run real freelance situations through them.
Ideas several founders arrived at on their own. When many people agree, the rule is probably strong.
A handful of A-players moves faster and builds better than a large team.
Fried, DHH, Altman, Storonsky, O'Shaughnessy, Glyman
Fresh eyes question conventions that experts take for granted.
Dyson, Ferrari, Lütke
Cut features, words and effects until the indispensable parts are all that is left.
Rubin, Musk, Graves, DHH
Go where pricing or governance stops the big players from moving.
Storonsky, Zach Dell, MacAlpine, Foroughi
Say the hard truth early. Politeness lets weak work through.
Catmull, Iovine, Spiegel, Ricci
A working test in days answers more than a month of planning.
Xu, Wang, Dyson
Keep the audience, the ownership and the final say.
Leone, Dyson, White, Stoute
Places where the founders disagree. Each one comes with a way to hold both sides.
Ignore their features and prices. Still watch where the market spends its time.
Keep one core skill. Reuse it across different kinds of clients.
Fund a prototype only when the upside is large and the path to an audience is real.
Give small revenue slices for access. Never give away the steering wheel.
Be hard on the work. Go easy on yourself.